Tilray’s Redecan Launches Premium Holiday Cannabis Pre-Rolls with Exclusive New Strains

December 18, 2024

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Redecan Cannabis, a Tilray Brands (TLRY) brand, has expanded its ‘Wrapped & Redee’ Redees Hemp’d line with two new -edition genetics for the holiday season. The new offerings include Legendary Kush (Sativa) and Orange Cream Fuel (Indica), available in 20 x 0.4g packs containing ten pre-rolls of each strain.

The pre-rolls feature ultra-thin hemp paper and patented filter tips, made with hang-dried and precisely milled flower. Legendary Kush combines Larry OG and Legend OG genetics, offering earthy, citrus, and spicy notes. Orange Cream Fuel, derived from Jet Fuel Gelato and Orange Cookies, provides fruity and diesel undertones. Both products are available nationwide at authorized Canadian cannabis retailers.

Redecan Cannabis, un marchio di Tilray Brands (TLRY), ha ampliato la sua linea ‘Wrapped & Redee’ Redees Hemp’d con due nuove genetiche in edizione limitata per la stagione delle festività. Le nuove offerte includono Legendary Kush (Sativa) e Orange Cream Fuel (Indica), disponibili in confezioni da 20 x 0.4g contenenti dieci pre-roll di ciascuna varietà.

I pre-roll sono realizzati con carta di canapa ultra-sottile e punte di filtro brevettate, fatte con fiori essiccati a mano e macinati con precisione. Legendary Kush combina le genetiche di Larry OG e Legend OG, offrendo note terrose, agrumate e speziate. Orange Cream Fuel, derivato da Jet Fuel Gelato e Orange Cookies, fornisce sfumature fruttate e di gasolio. Entrambi i prodotti sono disponibili a livello nazionale presso i rivenditori autorizzati di cannabis in Canada.

Redecan Cannabis, una marca de Tilray Brands (TLRY), ha ampliado su línea ‘Wrapped & Redee’ Redees Hemp’d con dos nuevas genéticas en edición limitada para la temporada navideña. Las nuevas ofertas incluyen Legendary Kush (Sativa) y Orange Cream Fuel (Indica), disponibles en paquetes de 20 x 0.4g que contienen diez pre-rolls de cada variedad.

Los pre-rolls están hechos de papel de cáñamo ultra delgado y puntas de filtro patentadas, elaborados con flores secas al aire y finamente molidas. Legendary Kush combina las genéticas de Larry OG y Legend OG, ofreciendo notas terrosas, cítricas y especiadas. Orange Cream Fuel, derivado de Jet Fuel Gelato y Orange Cookies, proporciona matices afrutados y de diésel. Ambos productos están disponibles a nivel nacional en minoristas autorizados de cannabis en Canadá.

레디칸 칸나비스(Redecan Cannabis)는 틸레이 브랜드(Tilray Brands, TLRY)의 브랜드로서, 휴일 시즌을 맞아 ‘Wrapped & Redee’ Redees Hemp’d 라인을 두 가지 새로운 한정판 유전자 제품으로 확장했습니다. 새로운 제품에는 레전더리 쿠시(Legendary Kush, 사티바)과 오렌지 크림 연료(Orange Cream Fuel, 인디카)가 포함되어 있으며, 각각의 품종에 대해 0.4g 포장 20개로 구성된 프리 롤 10개가 들어 있습니다.

프리 롤은 초박형 헴프 종이와 특허받은 필터 팁으로 제작되었으며, 손으로 건조하고 정밀하게 밀어 놓은 꽃으로 만들어졌습니다. Legendary Kush는 Larry OG와 Legend OG 유전자를 결합하여 흙내음, 감귤향 및 매운 노트를 제공합니다. Orange Cream Fuel는 Jet Fuel Gelato와 Orange Cookies에서 파생되어 있습니다. 두 제품 모두 캐나다의 공인된 대마초 소매업체에서 전국적으로 구매 가능합니다.

Redecan Cannabis, une marque de Tilray Brands (TLRY), a élargi sa gamme ‘Wrapped & Redee’ Redees Hemp’d avec deux nouvelles génétiques en édition limitée pour la saison des fêtes. Les nouvelles offres incluent Legendary Kush (Sativa) et Orange Cream Fuel (Indica), disponibles en paquets de 20 x 0,4 g contenant dix pré-roules de chaque variété.

Les pré-roules sont fabriqués avec du papier à base de chanvre ultra-fin et des filtres brevetés, réalisés à partir de fleurs séchées à l’air et finement broyées. Legendary Kush combine les génétiques de Larry OG et Legend OG, offrant des notes terreuses, citriques et épicées. Orange Cream Fuel, dérivé de Jet Fuel Gelato et Orange Cookies, fournit des nuances fruitées et de diesel. Les deux produits sont disponibles dans tout le Canada chez les détaillants de cannabis agréés.

Redecan Cannabis, eine Marke von Tilray Brands (TLRY), hat ihre ‘Wrapped & Redee’ Redees Hemp’d Reihe um zwei neue limitierte Genetik für die Feiertage erweitert. Die neuen Produkte umfassen Legendary Kush (Sativa) und Orange Cream Fuel (Indica), die in Verpackungen mit 20 x 0,4 g erhältlich sind, die jeweils zehn Pre-Rolls jeder Sorte enthalten.

Die Pre-Rolls bestehen aus ultra-dünnem Hanfpapier und patentierten Filtertips, die aus hängend getrockneten und präzise gemahlenen Blüten hergestellt werden. Legendary Kush kombiniert die Genetik von Larry OG und Legend OG und bietet erdige, zitrusartige und würzige Noten. Orange Cream Fuel, abgeleitet von Jet Fuel Gelato und Orange Cookies, bietet fruchtige und dieselartige Untertöne. Beide Produkte sind landesweit bei autorisierten kanadischen Cannabis-Händlern erhältlich.

Positive

  • Product line expansion with new -edition offerings
  • Nationwide distribution across Canadian cannabis retailers
  • Enhanced product features including patented filter tips and premium hemp paper

Negative

Insights

This product launch represents a strategic expansion of Tilray’s cannabis portfolio, but with material impact on the company’s financial performance. While new product introductions are essential for maintaining market share in the competitive Canadian cannabis market, these -edition releases typically generate modest incremental revenue. The focus on premium pre-rolls with specialized genetics shows Redecan’s commitment to product innovation, but the seasonal nature and distribution scope suggest this is more about brand positioning than significant revenue generation.

The enhanced features like hemp paper and specialized filters indicate a focus on premium positioning, which could support better margins. However, in the context of Tilray’s $1.1 billion market cap, this product line extension is unlikely to meaningfully move the needle on overall company performance.

12/18/2024 – 07:00 AM

TORONTO, Dec. 18, 2024 (GLOBE NEWSWIRE) — Redecan Cannabis, a leading brand under Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), a leading global lifestyle and consumer packaged goods company, is thrilled to announce the expansion of its popular ‘Wrapped & Redee’ Redees Hemp’d line with two exclusive, limited edition high potency genetics just in time for the holiday season. Introducing Legendary Kush (Sativa) and Orange Cream Fuel (Indica), available in festive 20 x 0.4g packs, with ten of each unique genetic designed to boost your holiday experience.

Holiday-style 'Hemp'd Redees' by Redecan out now!

Wrapped & Redee’ Redees Hemp’d are made with meticulously grown flower that’s carefully hang dried then milled to perfection. Featuring ultra-thin hemp paper and patented filter tips for smoother taste and airflow, these hard-hitting pre-rolls deliver a smooth burn.

New Limited-Edition Wrapped & Redee Details:

Legendary Kush (Larry OG x Legend OG) is a sativa-dominant strain that offers a robust flavour profile featuring earthy, citrus, and spicy notes. Its lineage traces back to the renowned Larry OG and Legend OG, making it a powerhouse of genetics. The dominant terpenes, Caryophyllene, Limonene, and Myrcene, contribute to its unique aroma and potential therapeutic benefits, providing an invigorating and uplifting experience.

Orange Cream Fuel (Jet Fuel Gelato x Orange Cookies) is an indica strain known for its potent effects and delightful flavour profile. With fruity, diesel, and spicy undertones, this strain is a treat for the senses. Its impressive lineage includes Jet Fuel Gelato and Orange Cookies, ensuring a rich genetic background. The dominant terpenes, Caryophyllene, Limonene, and Cedrene, enhance their aromatic qualities and may offer relaxing and soothing effects, perfect when unwinding during the holidays.

Wrapped & Redee Redees Hemp'd are back!

Celebrate the holiday season and add Redecan’s Wrapped & Redee Redees Hemp’d to your holiday wish list. It’s the perfect gift for cannabis enthusiasts looking to enjoy a premium, flavourful and shareable festive experience. Available nationwide across Canada at authorized cannabis retailers in select regions.

Redecan’s Original Hemp’d Pre-roll Line:

Redecan’s ‘Hemp’d’ pre-roll line features the same sleek pre-rolls as its original Redees. Taking its signature straight cut 10×0.4g pre-rolls to a new level, Redees Hemp’d is an upgraded pre-roll with ultra-thin, unbleached hemp paper and hemp filter tips for a more sustainable pre-roll option and overall, a better consumption experience. Last year, Redecan announced the first round of limited-edition Wrapped & Redees Hemp’d stocking stuffers with exclusive whole-flower cannabis genetics, including King Sherb and Animal RNTZ, meticulously cultivated by their master growers. This year, Legendary Kush and Orange Cream Fuel join the festive pre-roll line, expanding Redecan’s core offerings.

For more exciting product releases and formats from Redecan, visit Instagram.com/RedecanCannabisCanada

About Tilray Brands

Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy, wellness and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we are elevating lives through moments of connection, visit Tilray.com and follow @Tilray on all social platforms.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, and the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

For further information please contact:

Media: news@tilray.com Investors: investors@tilray.com

A photo accompanying this announcement is available at

https://www.globenewswire.com/NewsRoom/AttachmentNg/62ff81cf-8737-47ee-8fde-7c5e655b16af

https://www.globenewswire.com/NewsRoom/AttachmentNg/b144a39f-8708-4075-88b4-3e6a7283edb4

FAQ

What new cannabis strains did Tilray’s Redecan (TLRY) launch for holiday 2024?


Redecan launched two new -edition strains: Legendary Kush (Sativa) and Orange Cream Fuel (Indica), available in 20 x 0.4g pre-roll packs.

What are the key features of Redecan’s new Wrapped & Redee Hemp’d pre-rolls (TLRY)?


The pre-rolls feature ultra-thin hemp paper, patented filter tips for smoother taste and airflow, and are made with hang-dried, carefully milled flower.

What are the genetics behind Redecan’s new Legendary Kush strain (TLRY)?


Legendary Kush is a sativa-dominant strain created by crossing Larry OG with Legend OG, featuring earthy, citrus, and spicy notes.

Where are Redecan’s new -edition cannabis pre-rolls available (TLRY)?


The new Wrapped & Redee pre-rolls are available nationwide across Canada at authorized cannabis retailers in select regions.

 

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