DoubleVerify introduces pre-screen content controls for Facebook and Instagram
October 11, 2024
Digital measurement platform DoubleVerify (DV) is preparing to launch a new content-level pre-screen avoidance feature for Meta’s Facebook and Instagram Feed and Reels. This new feature is set to enhance DV’s suite of independent brand safety and suitability tools, enabling advertisers to sidestep content they deem unsuitable before their ads are served.
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