MicroStrategy, the largest corporate holder of Bitcoin, made a significant move to start 2025 by announcing the purchase of 1,070 BTC for approximately $101 million. This acquisition, completed Dec. 30-31, 2024, brings the company’s total Bitcoin holdings to 447,470 BTC. MicroStrategy’s total investment in Bitcoin now amounts to about $27.97 billion, with an average purchase price of $62,503 per Bitcoin.

This latest purchase comes amid a surge in Bitcoin prices, which recently surpassed the $100,000 mark. The cryptocurrency found support at $91,000 and subsequently broke through the $100,000 level, showing signs of a bullish breakout. While MicroStrategy’s recent purchase represents its continued commitment to Bitcoin, it also marks a slowdown in its acquisition strategy. In December 2024, the company only bought 45,370 BTC, a sharp decrease compared to its previous buying spree.

The firm has been using proceeds from the issuance and sale of shares under convertible notes sales agreements to fund its Bitcoin acquisitions. Additionally, MicroStrategy raised $2 billion from a perpetual preferred stock offering to finance more Bitcoin purchases, though the decision to proceed with this offering depends on market conditions. The company also disclosed its adoption of new accounting rules from the Financial Accounting Standards Board (FASB), which will now require Bitcoin gains and losses to be recorded in net income, adding greater volatility to its financial results.

Despite the bullish trend in Bitcoin prices, MicroStrategy faces significant risks associated with its Bitcoin strategy. The firm acknowledged the potential dangers of concentrating most of its assets in Bitcoin, particularly due to the cryptocurrency’s price volatility and unpredictable regulatory environment. As of December 2024, MicroStrategy’s debt stood at $7.274 billion, with annual interest expenses of $35.1 million. The company noted that a sharp decline in Bitcoin’s price could lead to liquidity and credit risks, which might affect its ability to secure financing.

MicroStrategy’s aggressive Bitcoin strategy has attracted attention in the broader market. The company’s holdings are now worth around $44.3 billion, significantly higher than its initial investment. Additionally, MicroStrategy recently joined the Nasdaq 100 index, enhancing its visibility among top firms and providing indirect exposure to Bitcoin through the Invesco QQQ Trust ETF.

Amid these developments, Michael Saylor, the co-founder of MicroStrategy, has expressed his willingness to advise the incoming Donald Trump administration on digital asset policy. He indicated that he would be open to joining a Digital Assets Advisory Council to help shape constructive policies for the cryptocurrency space.

Despite the risks, MicroStrategy remains a key player in the Bitcoin market as it continues building its digital asset portfolio while navigating the challenges of holding such a volatile asset.