The best New Year’s Amazon deals: Save big on Apple, KitchenAid, iRobot and more
January 1, 2025
The champagne’s been sipped, the glittery ball has been dropped and 2025 is officially upon us! Now, it might seem a little premature for us to say this, but we’re gonna do it anyway: This year is off to a stellar start. At least, from a shopping editor’s perspective, that is. We’re seeing New Year’s sales full of all-time low prices and deep discounts, and the Amazon Winter Sale in particular does not disappoint. Still feeling a little groggy from all the late-night partying? Never fear — our team of price-tracking pros dug up the best New Year’s deals at Amazon so you don’t have to.
Resolved to be more physical this year? This nifty adjustable BowFlex kettlebell is like having multiple weights in one, and it’s down to its best price in months. Brighter smile on your 2025 Bingo card? Grab a pack of Crest Whitestrips while they’re as low as they were for Prime Day. And if you envision a winter full of cozy cooking and baking, you’ll want to snag this best-in-class KitchenAid stand mixer while it’s $80 off.
We’ve been checking price histories and comparing discounts across retailers to ensure we’re only sharing the most legit New Year’s deals with you, so keep scrolling to see what you can score for a steal.
Popular Amazon deals:
Apple AirTags, 4-pack for $73 (was $99): Near all-time low
KitchenAid 4.5-Quart Tilt-Head Stand Mixer for $250 (was $330): Editor-approved
iRobot Roomba Robot Vacuum for $149 (was $250): All-time low
Crest 3D Whitestrips for $30 (was $46): Prime Day price
BowFlex SelectTech 840 Kettlebell for $149 (was $199): Lowest price in months
In this guide: Trending Amazon deals | Rare Amazon deals | Amazon tech deals | Amazon home deals | Amazon kitchen deals | Amazon style deals | Amazon vacuum deals | Amazon beauty deals
Trending New Year’s Amazon deals
Rare Amazon deals
If your less-than-glowing chompers could use some restoration, the folks at Crest say these top-selling strips can make teeth up to 20 shades whiter in just 22 days (that’s almost one shade per day!).
According to the brand, you’re guaranteed to have a noticeably whiter smile, and with this kit, you’ll get some bonus express treatments for same-day results. This sale drops the price to as low as it was for Prime Day. Now that’s something to say “cheese!” about.
Save $16 with Prime
If exercising more regularly is on your 2025 to-do list, meet your new best friend. This single kettlebell is like having six weights in one, since you can adjust it to weigh 8 to 40 pounds with the turn of a dial. Now you can work out in the comfort of home without a ton of equipment taking up space — stronger arm muscles, here you come! This is as low as it’s been in months.
‘Tis the season for sniffles and sneezes, and if you need to check a loved one’s temperature, this No. 1 bestseller makes it a cinch. Rather than getting germs all over one that goes under the tongue, simply point this one at their forehead and it’ll give you a reading in moments. True to its name, it’s a great option for fussy babies and kids, but can be used on adults too. At over 45% off, this is the best price we’ve seen it on sale for aside from Black Friday/Cyber Monday.
Keep those pearly whites, well, pearly and white with this No. 1 bestselling electric toothbrush. It provides 40,000 vibrations per minute to kick plaque to the curb, and you’ll get eight brush heads included — enough to last 2½ years!
At a not-so-common 45% off, this is one deal you’ll want to zap it up ASAP. Be sure to check out our roundup of the best electric toothbrushes — where it was named “best overall toothbrush — for more.
And when it comes to your gums, why not swap the painful (and tedious) string floss for this bad boy, which gently yet effectively uses a stream of water to dislodge anything trapped between your teeth. It was designed to be compact enough to travel with, and you can even use it in the shower to save time. Plus, this is as low as we’ve seen it since Prime Day.
Best New Year’s Amazon tech deals
Never lose your luggage, purse, car — anything, really — again. Just toss one of these smart tags inside the item you want to track and you’ll be alerted of its whereabouts via your phone.
The deal on this four-pack brings each tag down to about $18 (they typically retail for about $25 to $30 a pop). Grab a few for your, er, forgetful family members!
May your precious phone never reach 0% battery again … that’s the promise of these top-selling, on-the-go juice boxes. Each one is equipped with two USB ports, and you can have them fully charged up in just four to five hours. They’re currently within a dollar of their lowest price yet.
Save $5 with coupon
At 40 inches, this highly rated (and reasonably priced) telly is the one Goldilocks would likely opt for; not too big, not too small, just right. High-def resolution and Dolby Digital Audio help enhance the viewing experience with clear picture and sound, and you’ll have easy access to all of your favorite streaming platforms in one place. At just $150, this price matches the TV’s all-time low, so act fast!
Save $100 | Lowest price ever
Best New Year’s Amazon home deals
Let’s resolve to replace our threadbare bedding in 2025, yes? Starting with those worn out sheets, seeing as we found this upgrade for a mere $16! That’s the lowest price we’ve ever seen this classic white queen set on sale for. Made of brushed microfiber, these linens are incredibly soft, and many reviewers say they keep them cozy in the winter and cool in the summer, so you won’t need a seasonal swap.
Save $6 | Lowest price ever
Cozy backyard bonfires — they’re not just for fancy people in Aspen anymore, thanks to this portable fire pit. At just 7 inches across, 8.6 inches high and 2.3 pounds, this model is perfect for smaller outdoor spaces or packing up and bringing on the go.
It’s only ever dipped lower than its current price by $4, so if you’ve been eyeing one of these bad boys, now’s the time.
Big swaths of the country are experiencing freezing temperatures, and if/when those overnight frosts occur, you’ll be glad you thought to protect your outdoor spigots ahead of time. These winter essentials are like socks for your faucets, acting as insulators to help prevent your pipes from freezing — every homeowner’s nightmare. Our price trackers tell us this is as low as they’ve been since 2020.
Save $4 with Prime
Goodbye post-shower shivers, hello toasty towels. This machine can accommodate up to two oversized towels (or a robe, or blanket) and is programmable to keep linens warm for up to four hours. According to our price trackers, this lavatory luxury hasn’t dipped lower since May.
Best New Year’s Amazon kitchen deals
When the temps drop, few things are as cozy as whipping up some homemade treats. Even cozier? Giving your arms a rest! At 4.5 quarts, this top-seller can hold enough dough to make up to eight dozen cookies at a time — and it’s ideal for multitasking, as it’ll do all of the mixing while you prep other ingredients.
This is the brand I (Britt) use in my own home kitchen, and it comes with a beater, dough hook and whisk attachments for making practically any baked good under the sun. This is as low as it’s been since April, so scoop it up while you can save $80!
Save $80 | Editor-approved
I (Britt) own this multiuse, nonstick beauty, and it just might become your most-utilized piece of cookware, thanks to its thoughtful design. It took the internet by storm a few years ago and quickly became a favorite of home cooks and celebrities alike. (Selena Gomez collaborated with the brand, and Oprah has called it “the kitchen magician.”)
Its ceramic coating is slick and free of PFAS, while the handle smartly doubles as a spoon rest. Speaking of utensils, it comes with a wooden spatula and metal steamer basket that can be used as a colander, and it is oven-safe up to 450°F for added versatility. It’s not often on sale, so grab it while it’s $51 off (within $4 of the lowest it’s ever been). Check out my full Our Place Always Pan review for more.
Save $51 | Close to all-time low
Kick off the new year with a fresh set of blades — and for a total steal. This colorful collection comes with six different types of knives and protective covers for each. Plus, their nonstick coatings make them a breeze to clean.
This popular model was designed to draw more flavor and aroma out of your coffee for a richer sipping experience, and has options for brewing a stronger cup or pouring over ice. The 42% discount brings it to within a few bucks of its lowest price all year.
Soggy strawberries aren’t just a waste of food, they’re also a waste of hard-earned money. If you’re tired of rotten produce, these handy containers are here to save the day. Their lids have small vents, which help regulate airflow to ensure the correct amount of oxygen and carbon dioxide goes in and out. The built-in airflow filters last forever — literally, the brand says they are made to “last a lifetime.” Even better? At over 40% off, this is as low as this set has ever been on sale for.
Save $17 | Lowest price ever
Best New Year’s Amazon style deals
This warm yet lightweight fleece is the versatile piece you’ll be reaching for all winter: Use it as an extra layer under your puffer coat or pair it with some leggings on milder days when you take the dog out for a walk. Not too bulky, it’s soft, stylish and boasts features like zippered side pockets, a collared neck and an adjustable drawstring hem. We haven’t seen it on sale for less in months, and we don’t expect it to dip in price anytime soon.
The perfect sweater does not exi… — wait, yes, it does. This top is just oversized enough to be on trend while still complementing your shape, and the genius side zippers can be opened or closed for a custom fit. There are loads of colors to choose from, most of which are on sale, so stock up while you can get ’em for an all-time low price (up to 35% off).
Save $16 | Lowest price ever
Get your steps in comfortably in 2025 with these lightweight, foot-saving kicks from Adidas. The midsole cushioning offers comfort where you need it most, and the grippy rubber outsole helps prevent slips. And don’t worry, you can wear them as much as you like — they’re machine washable. Prices vary by size and color.
Underwire bras don’t have to be uncomfortable — take it from the thousands of reviewers who adore this one. It was designed to be extra lightweight and smooth things out under your tops, and the convertible straps can be worn straight or crisscrossed. The lace detail makes it look more elevated than your standard T-shirt bra, and it’s currently nearly 60% off.
Best New Year’s Amazon vacuum deals
A No. 1 bestselling Roomba that’s 40% off — its all-time lowest price? We’ll take two! This gizmo will zap up all of that dust and debris on your floor while you relax on the sofa — nothing wrong with that. It runs for up to 120 minutes before heading back to its charging dock, and you can even schedule cleanings via the app.
Check out our roundup of the best robot vacuums for more.
Save $101 | Lowest price ever
Pet parents, this small yet mighty hair-zapper’s got your name on it. It was specially designed with stubborn shedded fur in mind, and features an anti-tangle brush with rubber bristles to help remove matted messes from your floor, furniture and car. It’s compact and lightweight at 2.6 pounds, and our price trackers tell us it’s only dipped $1 lower all year.
We usually want to avoid sharks, but we’ll make an exception for this popular stick vac that’s nearly 50% off. It’s certainly much lighter than a Great White — just 7 pounds — and since it’s corded, you won’t have to worry about running out of juice in the middle of your cleaning sesh. The pop-out hand vac comes in, well, “handy” for cleaning higher surfaces too. This is one of the lowest prices we’ve seen outside of Black Friday.
Best New Year’s Amazon beauty and wellness deals
Ready to tackle those wrinkles? Loved by more than 11,000 five-star fans, this cream goes to work at night to deeply nourish your skin while you sleep. Infused with Vitamin C and glycerin, it helps smooths out fine lines, corrects uneven skin tone and helps with loss of firmness. Grab a jar while it’s 45% off.
Skin feeling a bit parched thanks to the dry winter air? This No. 1 bestselling steamer is here to save the day. Think of it as your personal, in-home facial device: It essentially acts as a humidifier by releasing nano-ionic steam to help with hydration, and comes with tools for removing blackheads and unclogging pores once your vaporizing session is complete. It can also be used as a towel warmer — the ultimate luxury — and at over 40% off, it’s down to as low as it’s been all year.
Save $24 with Prime
Your morning hair routine is about to get a lot easier, thanks to this multitasking tool. It dries and styles all at the same time, meaning you won’t have to juggle a brush in one hand and a blowdryer in the other; use it to give yourself a sleek, smooth blowout or wavy curls. At just $40, it’s far more affordable than the Dyson Airwrap, even if the original price seems a bit inflated.
Your journey to brighter teeth just got a lot easier, thanks to this whitening kit. All you do is apply the gel to your teeth via the pen for 30-60 minutes a day, and after five days, you should see a difference (as much as 10 shades whiter). You’ll get about 30 treatments out of this pack.
At nearly 60% off, this is one of the best prices we’ve seen it marked down to — that’s enough to make us smile.
Save $23 with coupon
If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)
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