Apple exploring adding AI search to Safari. Alphabet stock drops.

May 7, 2025

Alphabet (GOOG, GOOGL) shares are dropping Wednesday morning on the headlines that Apple (AAPL) is looking into adding AI search capabilities to its Safari web browser, a disclosure that Apple senior vice president of services Eddy Cue made in a testimony to US Department of Justice (DOJ) officials.

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Some breaking news weighing on Google parent Alphabet. Shares of Alphabet falling as much as 5% this morning after news from Apple that the company is exploring adding AI search into its browser. Apple executive Eddie Q said searches in Apple’s browser fell for the first time in April, and that perplexity and Anthropic, both AI companies, could be the reason. Apple senior vice president of services made the disclosure during his testimony in the US Justice Department’s lawsuit against Alphabet. Q went on to say that the iPhone maker is exploring adding AI search to its browser. However, the executive added that Apple has no intention of making its own general search engine. Some of the AI companies Apple is looking at that include Anthropic Deep Seek, Grok and Perplexity. That is certainly one of the larger considerations here as Apple and Alphabet shares are taking a hit from the comments as Google is the default search engine with Safari on Apple devices and shares dropping as much as 5% on the day.

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