Amazon Prime Day 2025 is almost here. The four-day event starts tomorrow, July 8, and runs through Friday, July 11—but you don’t have to wait to start saving. Our deal experts have been researching Prime Day deals since last week, and some items are already at their lowest prices ever. Standout deals so far include 36% off the Dyson V8 Cordless Stick Vacuum, 43% off the Tempur-Pedic Tempur-Cloud Pillow and 50% off the Amazon Fire HD 10 Tablet.

“Prime Day 2025 is looking promising. I anticipate that we’ll see a lot of first-time deals and all-time lows from a lot of brands as they try to encourage shopping in the face of economic uncertainty,” says supervising deals and coupons editor Kara Cuzzone. Below, our deals editors have rounded up the best offers you can shop right now based on price history research.

Amazon Prime Day 2025: Best Deals

Best Overall

• Hisense 55-Inch 4K Fire TV: Now $448, Was $800 (44% Off)
• Wavytalk Turblow Pro Hair Dryer: Now $65, Was $100 (35% Off)
• Dyson V8 Cordless Stick Vacuum: Now $300, Was $470 (36% Off)
• Yeti Tundra 45 Cooler (Key Lime): Now $260, Was $325 (20% Off)
• Roborock Qrevo S Robot Vacuum And Mop: Now $460, Was $800 (43% Off)
• Nespresso Vertuo Pop+: Now $100, Was $140 (29% Off)
• Anker Soundcore Select 4 Go: Now $22, Was $35 (37% Off)
• Shark Rocket Ultra-Light Corded Bagless Vacuum: Now $99, Was $250 (60% Off)
• iRobot Roomba Plus 405 (G181) Vacuum-Mop Combo: Now $400, Was $800 (50% Off)
• Sony WH-1000XM4 Wireless Noise-Canceling Headphones: Now $195, Was $350 (44% Off)

Tech

• Samsung Galaxy 7 Smartwatch: Now $209, Was $300 (30% Off)
• Arlo Essential Security Camera (Pack Of 2): Now $80, Was $190 (58% Off)
• Ring Battery Doorbell with Ring Indoor Cam: Now $70, Was $140 (50% Off)
• Insignia Smart TV (50-Inch): Now $170, Was $300 (43% Off)
• Amazon Fire HD 10 Tablet: Now $70, Was $140 (50% Off)
• Amazon Fire TV Stick 4K: Now $25, Was $50 (50% Off)
• Marshall Acton III Bluetooth Speaker: Now $200, Was $300 (33% Off)
• Dell Inspiron 7440 14 2-in-1 Touchscreen Laptop: Now $940, Was $3,000 (69% Off)

Home

• Whynter ARC-14S Dual Hose Portable Air Conditioner: Now $474, Was $600 (21% Off)
• Tempur-Pedic Tempur-Cloud Pillow: Now $50, Was $89 (43% Off)
• Shark CarpetXpert HairPro: Now $289, Was $370 (22% Off)
• Marycele Candle Warmer Lamp: Now $22, Was $36 (39% Off With Coupon)
• Instant Pot Duo Multi-Cooker: Now $57, Was $90 (37% Off)
• Winix 5510 Air Purifier: Now $139, Was $180 (23% Off)
• De’Longhi Magnifica Start Espresso Machine: Now $500, Was $800 (38% Off)
• Dreame L40 Ultra Robot Vacuum With Mop: Now $600, Was $1,500 (60% Off)
• Chefman 6-Quart Air Fryer: Now $70, Was $120 (42% Off)
• Tineco Floor One Stretch S6 Cordless Wet Dry Vacuum: Now $400, Was $599 (33% Off, With Coupon)

Outdoor Gear And Accessories

• Gorich 3-Person Beach Tent: Now $40, Was $50 (20% Off)
• Ninja FrostVault 65QT Cooler: Now $265, Was $350 (24% Off)
• Coleman Instant Tent: Now $188, Was $271 (30% Off)
• Osprey Hikelite Backpack: Now $86, Was $115 (25% Off)
• Ninja Soft Cooler Backpack: Now $149, Was $200 (25% Off)
• GCI Outdoor Sunshade Rocking Chair: Now $72, Was $90 (20% Off)
• Garmin Forerunner 255 Smartwatch: Now $200, Was $350 (43% Off)
• Coleman Classic Series Insulated Portable Rolling Cooler: Now $83, Was $110 (25% Off)
• Segway Ninebot F2 Electric KickScooter: Now $470, Was $700 (33% Off)
• Osprey Dyna 1.5L Women’s Running Hydration Vest: Now $90, Was $120 (25% Off)

Kids And Baby Gear

• Dreamegg Baby Sound Machine: Now $36, Was $55 (35% Off)
• Amacool Battery Operated Stroller Fan: Now $22, Was $30 (25% Off)
• Bunmo Suction Bath Toys: Now $10, Was $17 (40% Off)
• Gamfeiny Baby Balance Bike: Now $34, Was $46 (26% Off)
• Best Choice Products Kids’ Outdoor Wooden Sandbox: Now $110, Was $150 (27% Off)
• Nanit Pro Smart Baby Monitor & Floor Stand: Now $260, Was $400 (35% Off)
• Graco EasyTurn 360 2-in-1 Convertible Car Seat: Now $264, Was $330 (20% Off)
• Pamo Babe 4 In 1 Portable Baby Crib Deluxe Nursery Center: Now $136, Was $199 (32% Off)

Beauty And Personal Care

• Waterpik Cordless Pearl Portable Water Flosser: Now $46, Was $70 (34% Off)
• Shark SpeedStyle Blow Dryer: Now $150, Was $230 (35% Off)
• FrSara Neck Fan: Now $27, Was $34 (21% Off)
• Shpavver Electric Beard Trimmer: Now $30, Was $60 (50% Off)
• Oral-B iO Deep Clean + Protect Electric Toothbrush: Now $100, Was $220 (55% Off With Coupon)
• Crest 3D Whitestrips Professional Effects: Now $30, Was $46 (35% Off)
• Braun Smart IPL Skin i·Expert Pro 7: Now $450, Was $500 (25% Off)
• Maybelline Sunkisser Multi-Use Liquid Blush And Bronzer: Now $4, Was $12 (68% Off)
• (SPONSORED) You May Also Like: Ulike Air 10: Now $261.75, Was $399 (34% Off With Coupon And Code ULIKEAIR10)

Best Prime Day Deals: Top Deals Overall

Amazon has been updating its selection of early deals on a daily basis. We did price history research to uncover the best offers you can shop today and separated them by category for easy browsing.

Best Prime Day Deals: Tech

Best Prime Day Deals: Home

Best Prime Day Deals: Beauty And Personal Care

Best Prime Day Deals: Outdoor Gear And Accessories

Best Prime Day Deals: Kids And Baby Gear

What Is Amazon Prime Day?

Amazon Prime Day is a summer sale that was first introduced in 2015. At its start, Prime Day was a single-day event meant to celebrate the company’s 20th anniversary. Over the years, it’s expanded into a 48-hour event, but this year it’s getting another extension: Amazon Prime Day 2025 will be four days long.

When Is Amazon Prime Day 2025?

Amazon Prime Day 2025 will start at 12:01 a.m. PDT on July 8 and run through 11:59 p.m. PDT on July 11. That said, there are already some early deals worth browsing if you want to get a head start on shopping.

How Many Times A Year Does Prime Day Take Place?

Technically, there’s only one Prime Day each year. However, for the past three years, Amazon has run a similar savings event in October: Prime Big Deal Days. In recent years, it’s also started running annual sales that are open to the general public (not just Prime members) including the Big Spring Sale, Amazon Pet Day and the Summer Beauty Event. Time will tell if Amazon will continue to add to its annual sale schedule.

Is Everything Discounted For Prime Day?

No, Amazon Prime Day isn’t a sitewide sale. That said, you can still find hundreds of thousands of discounts across nearly all product categories from brands like Sony, EltaMD and, of course, Amazon itself. Just keep in mind that you have to be a Prime member to take advantage of the deals.

Is Prime Day Worth It?

The answer to this question largely depends on what you’re shopping for. If you’re in the market for Amazon devices, tech and small appliances, you’ll likely find some great deals over Prime Day. The same goes for beauty and personal care essentials—Amazon has really stepped up its game in these categories over recent years.

That said, there will inevitably be plenty of lackluster offers as well. We always recommend checking the price history of an item by using tools like CamelCamelCamel or checking other sites for price comparison before adding it to your cart. Our editors research the price history of every item we feature in our content, so shopping a Forbes Vetted Prime Day deals lists is another way to ensure you’re getting a good deal.

Can You See Prime Day Deals Without Prime?

Yes, you can generally see all the deals during Prime Day, whether or not you are an Amazon Prime member. But that doesn’t mean you can take advantage of them—some discounts are marked as exclusive Prime Day deals for Prime members. The only way to get those discounts is to join Prime.

How Do I Become An Amazon Prime Member?

You can sign up for an Amazon Prime membership at any time. The annual membership costs $139 (after a 30-day free trial). A membership gets you access to the sale as well as a slew of Prime member perks, like access to special offers, free shipping (including same-, one- and two-day shipping options depending on the product and your zip code), Grubhub+, Prime Video services and more. Some users, including students and eligible government assistance recipients, may also qualify for discounted memberships.

Why Trust Forbes Vetted

The Forbes Vetted deals team has over a decade of combined experience covering major sale events and holidays, including Amazon Prime Day. We’re committed to providing our readers with the best deals on the best products available.

• Forbes Vetted’s assistant deals editor, Jordan Thomas, has over five years of experience covering consumer shopping and sales. She has been writing for Forbes Vetted for three years, producing daily deals content and tracking prices and product trends all year long.
• Maya Gandara, Forbes Vetted’s deals editor, has over six years of experience in the e-commerce space. She regularly tracks sales across countless retailers to share the best deals with our readers.
• This story was originally edited by supervising deals and coupons editor Kara Cuzzone. She has over seven years of experience researching and reporting on deals, and has been leading the Forbes Vetted deals team for over four years.
• We will continue to update this story to ensure all featured deals are still live and pricing is accurate. We’ll keep adding deals as they are released during the Amazon Prime Day event.

How We Chose The Best Amazon Prime Day Deals

For this story, we looked for editor-approved and best-selling products on Amazon. We only selected products with excellent reviews and verified their price histories to ensure you’re actually getting a good deal.

• We researched popular products based on Amazon bestseller status and ensured each had hundreds (if not thousands) of 5-star reviews. The average star rating of each product we selected is at least four out of five stars.
• We sought out Prime Day deals by focusing on five popular categories to cater to shoppers across the board: Beauty and Personal Care, Kids and Baby Gear, Outdoor Gear and Accessories, Tech and Home.
• All of the Amazon products on this list were run through the price history tool CamelCamelCamel to verify that you’re actually getting a deal—not just a markdown on an artificially inflated price.
• We made note of particularly great deals from 2024, including any that are active again this year, and added updated product information to our list.