Joining Samsung’s The Frame, Hisense CanvasTV, TCL Nxtvision, and newly announced LG Gallery TV, is Amazon’s very first art TV. The Amazon Ember Artline is a 4K edge-lit LED TV with a matte screen to reduce ambient light glare and is only 1.5 inches thick. At purchase, customers will be able to include their choice from 10 different colored frames — walnut, ash, teak, black oak, matte white, midnight blue, fig, pale gold, graphite, and silver.

The Artline supports Dolby Vision and HDR10+ formats and Wi-Fi 6. It uses far-field microphones so you can interact with Alexa+ from anywhere in your room and uses motion sensors (Amazon calls it Omnisense technology) to automatically detect when someone enters or leaves the room for its ambient art mode. The TV integrates with Amazon Photos to display your personal pics and create slideshows, or you can access over 2,000 pieces of art for free to show on the Artline.

Amazon includes an interesting feature to allow you to better customize what art to display. By taking up to four photos of the room where you’ve set up your Ember Artline, you can get personalized recommendations based on your decor.

The Amazon Ember Artline TV will be available from 55 to 65 inches starting at $899 later this spring and will support the new Fire TV OS redesign at launch.