Amazon’s Prices Surge On Tariff Pressure, Outpacing Rivals Walmart And Target
November 6, 2025
Amazon’s Prices Surge On Tariff Pressure, Outpacing Rivals Walmart And Target
Benzinga
Posted: November 6, 2025 | Last updated: November 6, 2025
Amazon raised prices 12.8% this year — more than Walmart and Target — as tariffs and inflation pushed costs higher, especially in home goods and apparel. Analysts say Amazon’s third-party sellers are less able to absorb tariff pressure, driving sharper price increases. Despite this, Amazon’s online sales and third-party services revenue continued to grow.
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