Amazon’s relaunching Luna, with an AI-powered Snoop Dogg party game
October 1, 2025
Amazon’s cloud-gaming platform is getting a big “rethink” in 2025, the company announced Wednesday, promising a “completely redesigned and reimagined Amazon Luna that combines innovative social party games with amazing blockbusters.” In addition to streaming hits like Hogwarts Legacy, Indiana Jones and the Great Circle, and Kingdom Come: Deliverance 2, the new Luna will include GameNight, a collection of family-friendly social party games.
GameNight will offer familiar favorites like Angry Birds, Exploding Kittens, Ticket to Ride, and Clue. It will also include original games developed by Amazon, including launch title Courtroom Chaos: Starring Snoop Dogg, which Amazon describes as “a human-built, AI-powered improv courtroom game where players invent outrageous characters, spin wild stories, and do whatever it takes to defend their testimonies before Judge Snoop Dogg.”
Go ahead. Take all the time you need to re-read and absorb that new arrangement of words.
General manager for Amazon Luna Jeff Gattis said that the re-imagining of Luna — which debuted in 2022 as a competitor to services like Xbox Cloud Gaming, PlayStation Plus cloud streaming, and GeForce Now — comes in response to customer feedback. Customers say the barrier to entry for gaming is too high, Gattis explains, arguing that “the industry hasn’t done enough to welcome the 100s of millions of people who want to experience the magic of playing games on the big screen but feel left out – those who don’t see themselves as ‘gamers,’ those who don’t want to spend a fortune on hardware, or those who just want something simple, social, and fun.”
The so-called rethink of Luna included asking questions like, “How can we expand who gets to play?” Gattis says. “How can we bring people together? How can we reimagine what games can be with the help of AI and the cloud? In other words, how can we reimagine Luna so that it’s not just a different place to play games but also a place to play games differently and a place to play different games?”
Many of Luna’s offerings will be included as part of an Amazon Prime subscription, which also offers access to Prime Video, Amazon Music, and other perks. The new Luna will offer a library of “more than 50 popular, classic, indie, and blockbuster games” through Prime, Amazon says. More titles will be playable with a Luna Premium subscription; Amazon specifically mentions EA Sports FC 25, Lego DC Super-Villains, Team Sonic Racing, and Batman: Arkham Knight as part of that tier.
A release date for the new, redesigned, and reimagined Luna — and when the AI-powered Judge Snoop Dogg will take the bench — has not been announced. But Gattis promises big things still to come.
“This is just the beginning,” he says. “With advances in AI and cloud technology, we see opportunities to create entirely new kinds of games – experiences that were never possible before. We have an incredible pipeline of games in the works and can’t wait for you to play and experience the all-new Luna for yourself later this year.”
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