Apple Inc. $AAPL Shares Sold by HM Payson & Co.

January 13, 2026

HM Payson & Co. trimmed its position in Apple Inc. (NASDAQ:AAPL – Free Report) by 0.5% during the third quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm owned 1,777,400 shares of the iPhone maker’s stock after selling 8,989 shares during the quarter. Apple accounts for approximately 6.5% of HM Payson & Co.’s portfolio, making the stock its 2nd largest holding. HM Payson & Co.’s holdings in Apple were worth $452,579,000 at the end of the most recent quarter.

A number of other institutional investors have also modified their holdings of AAPL. First National Bank of Hutchinson increased its position in shares of Apple by 24.6% in the fourth quarter. First National Bank of Hutchinson now owns 35,319 shares of the iPhone maker’s stock worth $8,845,000 after acquiring an additional 6,982 shares in the last quarter. Eagle Capital Management LLC increased its holdings in Apple by 0.5% in the 4th quarter. Eagle Capital Management LLC now owns 54,085 shares of the iPhone maker’s stock valued at $13,544,000 after purchasing an additional 272 shares in the last quarter. Brighton Jones LLC raised its position in Apple by 14.8% in the fourth quarter. Brighton Jones LLC now owns 537,314 shares of the iPhone maker’s stock valued at $134,554,000 after purchasing an additional 69,207 shares during the period. Revolve Wealth Partners LLC lifted its stake in shares of Apple by 4.2% during the fourth quarter. Revolve Wealth Partners LLC now owns 66,857 shares of the iPhone maker’s stock worth $16,742,000 after purchasing an additional 2,695 shares in the last quarter. Finally, Highview Capital Management LLC DE boosted its position in shares of Apple by 2.4% in the fourth quarter. Highview Capital Management LLC DE now owns 50,264 shares of the iPhone maker’s stock worth $12,587,000 after buying an additional 1,155 shares during the period. Hedge funds and other institutional investors own 67.73% of the company’s stock.

Apple Stock Up 0.1%

NASDAQ:AAPL opened at $259.37 on Monday. The company has a debt-to-equity ratio of 1.06, a quick ratio of 0.86 and a current ratio of 0.89. The company has a market capitalization of $3.81 trillion, a price-to-earnings ratio of 34.72, a price-to-earnings-growth ratio of 2.43 and a beta of 1.09. Apple Inc. has a one year low of $169.21 and a one year high of $288.62. The stock has a 50-day simple moving average of $272.84 and a 200 day simple moving average of $247.13.

Apple (NASDAQ:AAPL – Get Free Report) last announced its quarterly earnings data on Thursday, October 30th. The iPhone maker reported $1.85 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.74 by $0.11. The firm had revenue of $102.47 billion for the quarter, compared to analysts’ expectations of $101.65 billion. Apple had a return on equity of 164.05% and a net margin of 26.92%.Apple’s revenue for the quarter was up 8.7% compared to the same quarter last year. During the same quarter in the prior year, the firm posted $1.64 earnings per share. Sell-side analysts predict that Apple Inc. will post 7.28 EPS for the current fiscal year.

Apple Announces Dividend

The firm also recently disclosed a quarterly dividend, which was paid on Thursday, November 13th. Shareholders of record on Monday, November 10th were issued a $0.26 dividend. This represents a $1.04 dividend on an annualized basis and a yield of 0.4%. The ex-dividend date of this dividend was Monday, November 10th. Apple’s payout ratio is currently 13.92%.

Key Stories Impacting Apple

Here are the key news stories impacting Apple this week:

Positive Sentiment: Late‑season strength in iPhone 17 demand suggests the handset cycle could keep Services and upgrade momentum intact — a near‑term revenue tailwind for AAPL. iPhone 17 Demand Lifts AAPL
Positive Sentiment: JPMorgan Chase will become the new issuer of the Apple Card, expanding Apple’s financial‑services ecosystem and potentially boosting Services engagement (though direct financial upside for Apple is likely modest). JPMorgan Chase becomes the new issuer of the Apple Card
Positive Sentiment: Several Wall Street commentators remain constructive — analysts raising targets and pundits like Jim Cramer arguing Apple deserves a premium multiple on its combination of iPhone strength and AI roadmap. That supports buy‑the‑dip narrative. Analyst lifts Apple stock target to $330
Neutral Sentiment: Technicals and short‑term positioning: commentators point to an oversold setup and support levels that may produce a rebound, but that depends on catalysts (earnings cadence, AI product news). Stock Of The Day: Is Apple About To Bounce?
Neutral Sentiment: Evercore and other research houses note overlooked strengths (services, iPhone demand) versus valuation worries — implies mixed near‑term outlook but continued conviction among some buy‑side firms. Apple’s stock falls for the eighth straight day
Negative Sentiment: Regulatory / app‑store risk: three Democratic senators urged Apple and Google to remove X and Grok after reports the AI tools enabled creation/sharing of sexualized images of minors — this raises content‑moderation and legal risk scrutiny tied to app‑store governance. Grok and X should be suspended from Apple, Google app stores
Negative Sentiment: Competitive and AI concerns: chatter about Apple lagging peers in AI, analyst downgrades and Alphabet surpassing Apple in market cap are pressuring sentiment and valuation multiples. Can Apple Enjoy a “Siri Surge” as Apple Catches Up in AI?
Negative Sentiment: Insider selling and some institutional portfolio rotations have been noted in recent filings, which can weigh on near‑term sentiment even if not indicative of fundamental deterioration. QuiverQuant Apple AI strategy and downgrades

Wall Street Analyst Weigh In

Several equities analysts recently commented on AAPL shares. DZ Bank raised Apple from a “hold” rating to a “buy” rating and set a $300.00 price target on the stock in a research report on Tuesday, November 4th. Monness Crespi & Hardt boosted their target price on shares of Apple from $270.00 to $300.00 and gave the stock a “buy” rating in a research report on Friday, October 31st. Tigress Financial raised their price target on shares of Apple from $300.00 to $305.00 and gave the company a “strong-buy” rating in a report on Wednesday, September 17th. Raymond James Financial reiterated a “market perform” rating on shares of Apple in a report on Friday, January 2nd. Finally, TD Cowen lifted their target price on Apple from $275.00 to $325.00 and gave the stock a “buy” rating in a research report on Friday, October 31st. Two investment analysts have rated the stock with a Strong Buy rating, twenty-two have issued a Buy rating, twelve have given a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat, the company currently has a consensus rating of “Moderate Buy” and an average target price of $284.07.

Check Out Our Latest Stock Analysis on Apple

Insider Buying and Selling at Apple

In other Apple news, CFO Kevan Parekh sold 4,199 shares of the stock in a transaction on Thursday, October 16th. The shares were sold at an average price of $247.39, for a total transaction of $1,038,790.61. Following the sale, the chief financial officer directly owned 8,765 shares of the company’s stock, valued at approximately $2,168,373.35. This represents a 32.39% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, insider Chris Kondo sold 3,752 shares of the firm’s stock in a transaction dated Friday, November 7th. The stock was sold at an average price of $271.23, for a total transaction of $1,017,654.96. Following the completion of the transaction, the insider owned 15,098 shares in the company, valued at approximately $4,095,030.54. The trade was a 19.90% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. 0.06% of the stock is owned by insiders.

Apple Profile

(Free Report)

Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.