Best Buy’s Techtober Sale is here, offering discounts across tech categories like laptops, headphones, appliances and more. Deals are available online and in stores and the sale runs through October 12.

I frequently cover shopping events like Amazon Prime Day, Black Friday and Cyber Monday as a writer for NBC Select, so I know how to find deals that are actually worth buying. Below, I rounded up the best deals at Best Buy, all of which are highly rated and at least 20% off. I’ll frequently update this list throughout Best Buy’s event.

These over-ear headphones pair seamlessly with your iPhone and have up to 20 hours of listening time on a single charge. They also have active noise cancelling and offer high-fidelity audio and dynamic head-tracking. The foam ear cups are comfortable and seal around your ears to boost sound quality, according to Apple.

One of our favorite travel accessories, Apple AirTags, can help you keep track of your suitcase, wallet or other items you don’t want to lose. They sync to your smart devices, and then you can use Apple’s Find My app to pinpoint the exact location of your AirTag if it’s within 30 feet. There is also a Precision Finding feature that guides you toward your item using an arrow that points you in the AirTag’s direction if you are within 30 feet.

This Roku streaming stick is small and portable, allowing you to easily plug it into different TVs if you need to. The remote has large, clear buttons — including buttons that will bring you directly to popular streaming services like Netflix and Hulu.

This battery-powered doorbell syncs with your Google Home app, allowing you to view live HD video, replay recordings, talk to visitors and more. You can also set it so you receive push notifications when someone is at your door or when you receive a package. The wire-free installation also makes setting it up easy.

This 65-inch television has 4K resolution, an LED display and built-in voice assistance through Amazon Alexa or Google Assistant. The TV has 300 dimming zones, which help the picture color to come through accurately, according to TCL. It is also a good option for gamers, thanks to fast processing, according to the brand.

This toaster oven and air fryer combo can be flipped upright for streamlined storage. When it comes to cooking, it has eight settings — including air fry, roast, bake, broil, toast, bagel, pizza and dehydrate. It also includes a baking sheet and a ventilated air fry basket.

Quickly juice up your Apple devices with this wall charger. It can get an iPhone up to a 50% charge in 30 minutes and can also charge larger devices, like an iPad or MacBook Air. The plug also folds down for easier storage.

Here are the best sales at Best Buy to know about. Keep in mind, not every item from a brand is discounted as described below.

1. Up to 40% off computers and laptops
2. Up to 30% off Apple products
3. Up to 40% off TVs and projectors
4. Up to 30% off major appliances
5. Up to 30% off cell phones and accessories

1. HP: Up to 57% off laptops
2. Lenovo: Up to 40% off
3. Dell: Up to 30% off
4. Asus: Up to 40% off
5. Target: Up to 50% off tablets and printers

How I found the best deals at Best Buy

All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products that the NBC Select staff have tested.. All the products I recommend are 20% off or more and highly rated with at least a 4.0-star average rating from hundreds of reviews.

Why trust NBC Select?

I’m a writer at NBC Select who covers a variety of topics, including home, tech and beauty. I have been covering major shopping events like Amazon Prime Day, Black Friday and Cyber Monday for over a decade.

Catch up on NBC Select’s in-depth coverage of tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.