He explained that, currently, app developers working on the Fire Stick’s Android system have a lot more freedom than they will going forward.
Developers working with the new device will have to go through Amazon’s store review to get certain permissions, he added.
Does this mean the end of illegal streaming?
While illegal streamers could soon run into trouble with the Amazon Fire Stick, Bore said it’s likely to remain a flourishing black market elsewhere.
Bore said: ‘There is no way this is actually going to stop illegal streaming.’
He added: ‘People are just going to switch to non-Amazon devices, as this will only prevent those specific devices from being used for illegal streaming.’
Experts have warned that the changes are unlikely to halt the flourishing illegal streaming industry (Picture: Shutterstock/Stock-Asso)
Sports broadcasting is one area that is heavily targeted by illegal streamers.
Earlier this year, Sky Sports hit out at Amazon, arguing it was failing to crack down on the underground streaming industry.
Nick Herm, Sky’s chief operating officer, said: ‘If you speak to friends and colleagues, [or] you watch football, people will know that you can get jail-broken Fire Sticks, and you can access pirated services on Fire Sticks.’
He added: ‘With some of the tech giants, Amazon in particular, we do not get enough engagement to address some of those problems, where people are buying these devices in bulk.’
What are the dangers to people using dodgy devices?
The Federation Against Copyright Theft has warned that using illegal streaming apps and devices could lead to users having their ID stolen or their credit card details handed to criminals.
Yet a growing number of Brits are cutting legal corners in search of cheap TV and sports.
According to The Mirror, one mobile number was used for over 800 Facebook posts.
Brits were urged to contact the number via WhatsApp to get their hands on the illegal piece of tech.
Kieron Sharp, chairman of the Federation Against Copyright Theft (FACT) said dodgy Fire Stick users are breaking the law, and could be prosecuted.
According to FACT, watching an illegal stream is an offence under the Fraud Act 2006, and has a maximum penalty of five years imprisonment.
But consumers are also at risk from the malware that comes with illegally modified devices.
Mr Sharp has warned that scammers could use the devices to hack bank accounts and hijack cameras and microphones.