Does Cannabis Rescheduling And Turf Safety Debate Change The Bull Case For Scotts Miracle-

January 10, 2026

  • In recent days, analyst William Blair reiterated a positive view on Scotts Miracle-Gro’s 2026 guidance while the company publicly backed efforts to reschedule cannabis from Schedule I to Schedule III, a move that could benefit its Hawthorne Gardening subsidiary. At the same time, renewed attention on the safety benefits of natural turfgrass over artificial surfaces highlights the ongoing relevance of Scotts’ core lawn-care expertise.

  • This combination of supportive policy signals for regulated cannabis and growing awareness of the value of healthy natural grass surfaces underscores how Scotts Miracle-Gro’s portfolio sits at the intersection of changing consumer, regulatory, and recreational trends.

  • Next, we’ll examine how supportive cannabis rescheduling efforts could reshape Scotts Miracle-Gro’s existing investment narrative and risk‑reward balance.

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To own Scotts Miracle-Gro, you need to believe in steady demand for lawn and garden care plus a viable role for its cannabis-adjacent Hawthorne unit. The recent analyst support for 2026 guidance and the company’s backing of cannabis rescheduling appear directionally helpful, but do not materially change that the key near term catalyst is execution on cost savings, while high leverage and uneven earnings remain central risks.

The expanded naming-rights partnership with the Columbus Crew is the clearest tie-in to the renewed focus on natural turf safety, reinforcing Scotts’ positioning around healthy natural grass surfaces. While this kind of brand visibility does not replace the importance of core margin recovery and capital discipline, it adds context to how the company is trying to keep its lawn care franchise relevant to modern sports and recreation users.

Yet alongside these potential tailwinds, investors should also be aware of the ongoing risk tied to…

Read the full narrative on Scotts Miracle-Gro (it’s free!)

Scotts Miracle-Gro’s narrative projects $3.5 billion revenue and $348.1 million earnings by 2028. This implies a 0.8% yearly revenue decline but an earnings increase of about $295 million from $53.1 million today.

Uncover how Scotts Miracle-Gro’s forecasts yield a $73.71 fair value, a 19% upside to its current price.

SMG 1-Year Stock Price Chart
SMG 1-Year Stock Price Chart

Four fair value estimates from the Simply Wall St Community span roughly US$48 to US$74 per share, illustrating how far apart individual views can be. You should weigh these against the company’s reliance on cost savings to support margins and consider how different assumptions about that execution could affect your own expectations for Scotts Miracle-Gro’s performance.

Explore 4 other fair value estimates on Scotts Miracle-Gro – why the stock might be worth 22% less than the current price!

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Companies discussed in this article include SMG.

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