Fidelity Investments has introduced a new crypto-focused retirement account, giving individual investors the opportunity to hold digital assets directly in tax-advantaged retirement portfolios.

The offering includes access to Bitcoin BTC/USD, Ethereum ETH/USD and Litecoin LTC/USD, and is available to U.S. residents aged 18 and older.

Assets purchased through the new product are stored securely in cold wallets under Fidelity’s custody.

Investors can choose from traditional IRAs, Roth IRAs, or rollover options, with no fees attached to the crypto IRA service, according to the firm’s official website.

The move comes as financial advisors increasingly embrace digital assets as part of diversified retirement strategies.

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A recent TMX VettaFi survey found that more than half of advisors (57%) intend to grow their exposure to crypto-related exchange-traded funds, with a strong emphasis on crypto equity products.

“Fidelity is dedicated to delivering investment choices that align with evolving customer preferences,” a company representative said, emphasizing the importance of providing education and guidance alongside new products.

Sources close to the development indicated that demand among Fidelity’s clients for a secure, tax-efficient method to invest in crypto has been steadily rising.

Fidelity has long been active in the digital asset space, offering a suite of crypto-themed ETFs that allow investors to track asset prices indirectly.

The firm recently filed paperwork to list a Solana SOL/USD ETF on the Cboe CBOE exchange, expanding its presence in the crypto ETF market.

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