Gasgoo Munich-On May 29, the Jiading District Convergence Media Center visited Gasgoo for an exclusive interview with CEO and Editor-in-Chief Tina Zhou. Their conversation delved into the philosophy behind her new book, Automobile Going Global: Practice and Strategy of China’s Auto Industry, while also covering the landscape of China’s auto exports, the supporting role of Jiading’s industrial clusters, and future corporate strategies.

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Zhou noted that the book was co-authored with Zhang Hui, Vice President of NIO Europe and Chair of the Automotive Working Group at the European Union Chamber of Commerce in China. Its release is timed for 2026, a critical inflection point marked by China’s auto exports claiming the top spot globally and new energy vehicle growth surging past 120%. The book introduces the core concept of “ecological globalization,” a departure from traditional “product export.” While the latter simply sells cars abroad, ecological globalization requires Chinese automakers to localize the entire value chain—from R&D and manufacturing to supply chain, branding, and services.

Zhou revealed that her team conducted extensive groundwork for Automobile Going Global. They performed in-depth market research across major automotive nations and interviewed Chinese companies with years of local presence in key markets. By distilling real-world case studies, they aim to provide a “living sample” textbook for companies looking to expand overseas.

Drawing on her dual role as a member of the Jiading District Committee of the CPPCC and a prominent local entrepreneur, Zhou analyzed Jiading’s positioning within the global export wave. She noted that Jiading has the potential to serve as the “ballast” for China’s automotive expansion, thanks to its diverse cross-section of enterprises—particularly industry leaders. “We are now in the era of ‘Reverse Joint Venture 2.0,’ where Chinese solutions are being exported globally,” she said. “We can leverage the other side of the coin to expand worldwide.”

Having put down roots in Anting, Jiading 19 years ago, Gasgoo has grown into a leading institution serving the global automotive sector. It remains dedicated to connecting global industrial resources and fostering industry exchange and collaboration. Looking ahead, Gasgoo will continue to track innovation within China’s smart EV sector, helping more Chinese brands leverage their systemic competitiveness to write new chapters on the global stage.

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