Top-Rated New Balance Sneakers Are On Sale on Amazon

January 27, 2026

Whether you need a new pair of New Balance sneakers to motivate you to hit the gym, or you just feel like buying a fresh pair of kicks, right now, so many styles are on sale on Amazon. For no reason whatsoever, we’re seeing some of the brand’s top sneakers marked down to just $35, even on bestsellers like the 608 V5 Cross Trainer and the 997H v1 Sneaker.

SHOP THE NEW BALANCE SNEAKER SALE

It’s no secret that we’re obsessed with New Balance’s footwear options, whether we’re looking for a stylish pair of white sneakers or a running shoe to kick off marathon training. While we can’t quite pinpoint why New Balance decided to slash prices this week (early Presidents’ Day deals? Who’s to say?) we’re not about to look a gift horse in the mouth. The range of discount is pretty scattered, with some styles being 11 percent off, and others being a whopping 50 percent off. Generally speaking, most of the deals we’re seeing land in the 30 percent off area.

Some of the styles we’re looking at in particular are the 608 V5 Cross Trainer and the 997H v1 Sneaker, which are currently 30 and 38 percent off, respectively. The Cross Trainer is a classic gym shoe: It’s not meant for long-distance running, but is excellent at providing support for days at the gym or for short jogs. This style is by far New Balance’s most popular, with thousands of five-star reviews on Amazon. Another top-seller, the 997H V1, is more of an everyday sneaker, meant to give a cushioned feel for long walks or to wear on your commute to work. If you’re looking for a true running shoe, though, the Fresh Foam Arishi v4 is currently 50 percent off with thousands of reviewers raving about its durability and support.

Since these deals aren’t part of an official New Balance or Amazon sale, there’s no telling how long prices will stay this low. So if you see a style you like, you might as well buy a pair now before they sell out or go back to being full price.