• Amazon’s October Prime Day, also known as Prime Big Deal Days, will run from October 7-8.
• Despite October Prime Day being a few weeks away, we’re already seeing select Apple products at their lowest prices ever, including all MacBooks and the 13-inch M3 iPad Air.

You may assume that it’s best to wait for Prime Big Deal Days—Amazon’s October Prime Day sales event on October 7-8—before finally taking the plunge on that Apple gadget purchase you’ve been keeping bookmarked. But depending on what you’ve been eyeing, skipping current deals might backfire. As an editor who tracks tech deals for a living, I’ll walk you through the most worthwhile early Prime Day deals below.

Explore GH’s Guide to Prime Big Deal Days

For example, right now, all MacBooks are at their lowest prices ever. That includes both the 13-inch and 15-inch models of the M4 MacBook Air, as well as the 14-inch M4 MacBook Pro.

As a laptop expert who’s tested the latter, I highly recommend it for anyone who’s tired of seeing the “low battery” alert pop up too frequently. Seriously, I can’t stop raving about how it lasted exactly 24 hours on a single charge. With its compact 14-inch form factor, professional content creators will benefit from the extra processing power the Pro offers over the Air models.

And if you’ve been hoping to secure a sweet discount on an iPad instead, you’ll be happy to hear that the 13-inch M3 iPad is at its lowest price ever, too.

Finally, almost every other Apple product is on sale ahead of Amazon October Prime Day, from AirTags to AirPods. But if you’re looking for the deals that might not get any better during Prime Big Deal Days, grab one of the aforementioned MacBooks and 13-inch M3 iPad while they’re at record-low prices.

The Best MacBook Deals

Expert favorite deal: At nearly 20% off, the 14-inch M4 MacBook Pro, which I’ve personally tested, is ideal for anyone seeking a compact power machine with long battery life.

Lowest Price Ever

Apple 2024 MacBook Pro Laptop with M4 chip

Now 19% Off

$1,299 at Amazon

Lowest Price Ever

Apple 2025 MacBook Air 15-inch Laptop with M4 chip

Now 17% Off

$999 at Amazon

Lowest Price Ever

Apple 2025 MacBook Air 13-inch Laptop with M4 chip

Now 20% Off

$799 at Amazon

The Best iPad Deals

Expert favorite deal: In addition to the 13-inch iPad Air with the M3 chip dropping to its lowest price ever, the 11-inch iPad Pro—a thin-and-powerful tablet that I’ve tested and highly recommend—is now under $900.

Apple iPad Pro 13-Inch with M4 chip (256GB)

Now 10% Off

$899 at Amazon

Apple iPad Pro 13-Inch with M4 chip (512GB)

Now 8% Off

$1,196 at Amazon

Apple iPad Air 11-inch with M3 chip

Now 25% Off

$449 at Amazon

Lowest Price Ever

Apple iPad Air 13-inch with M3 chip

Now 19% Off

$649 at Amazon

Apple iPad 11-inch: A16 chip

Now 14% Off

$299 at Amazon

The Best AirPods Deals

Expert favorite deal: You can snag the Good Housekeeping Institute‘s favorite AirPods (AirPods Pro 2) for 20% off. The price on these is likely to drop even lower during Prime Big Deal Days, but if you’re in desperate need of a new pair, this is still a great price.

best over-ear airpods

Apple Apple AirPods Max

Now 9% Off

$499 at Amazon

newer version of our best overall airpods

Apple AirPods Pro 2 Wireless Earbuds

Now 20% Off

$199 at Amazon

newest airpods

Apple AirPods 4 Wireless Earbuds

$119 at Amazon

The Best Apple Watch Deals

Expert favorite deal: The Apple Watch SE is almost as good as the higher-tier Apple Watch Series 10, and it’s only $189 right now.

Apple Watch Ultra 2 [GPS + Cellular 49mm] Smartwatch

Now 19% Off

$649 at Amazon

newer version of our best smart watch for women

Apple Watch Series 10 [GPS 46mm case]

Now 16% Off

$359 at Amazon

Best Smart Watch for iPhone Users

Apple Watch SE (2nd Gen) [GPS 40mm]

Now 24% Off

$189 at Amazon

The Best Apple Accessories Deals

Expert favorite deal: The deal on the AirTag four-pack makes each tracker under $19 right now, making it even more worthwhile than the individual $22 markdown, which just sold out.

Apple MagSafe Charger

Now 28% Off

$28 at Amazon

Apple Magic Keyboard Folio

Now 16% Off

$210 at Amazon

best overall luggage tracker

Apple AirTag (4 Pack)

Now 24% Off

$75 at Amazon

Does Apple participate in Amazon Prime Day?

Yes. Amazon Prime Day in July and Prime Big Deal Days in October have consistently been two of the best opportunities to score Apple deals, since Apple itself rarely discounts its products. In both July and October of 2024, Prime Day dropped select Apple devices—many of which have been vetted by the Good Housekeeping Institute’s tech team—to record lows. The same could be said for the most recent Prime Day event that launched in July. Prime Big Deal Days will likely continue that trend, with early deals like the ones above already starting.

When is the best time to shop Apple deals on Amazon?

If you’ve specifically been eyeing MacBooks and iPads, right now is the best time. A bunch of Apple gadgets are sitting at their lowest prices of the year—some even ever—and Prime Big Deal Days hasn’t even started yet. When discounts are this deep, it’s smart to check out sooner rather than later. During past sales, hot-ticket items like AirPods and Apple Watches sold out fast—and after October Prime Day, it’s doubtful we’ll see prices this low again until Black Friday and Cyber Monday.

SHOP EARLY APPLE DEALS

Kimberly Gedeon

Tech Commerce Editor

Kimberly Gedeon is a tech commerce editor at Hearst Magazines, where she explores the latest in consumer tech, from laptops and phones to smart glasses and smart home devices.With more than a decade of journalism experience, including bylines at Laptop Mag, Mashable, and Tom’s Guide, she brings sharp insight and hands-on expertise to every review. Outside of testing gadgets, Kimberly can be found gaming on her Asus ROG Ally X, binging reality TV (Love Island, anyone?), or obsessing over the latest skincare tech trends. You can find Kimberly’s work in Esquire, Good Housekeeping, Cosmopolitan, and more.