We’re tracking the best Prime Day 2025 deals you need to know about right here
July 8, 2025
Amazon’s Prime Day is back, but big shopping events like Prime Day can often be prime time for scammers. Now around Prime Day last year, Amazon says its customers reported an increase in impersonation scams, and that actually tracks with the report that the Better Business Bureau put out earlier this year. It found that Amazon was one of the companies that scammers impersonated the most in 2024. Most of our inboxes are just filled and filled with unread emails. So if you’re scrolling through and you see something that has *** national retailer name and Maybe, you know, the subject line is enticing and you click on it, and maybe you’re on your phone and you’re not giving it *** really close look. That’s what the scammers are relying on. They’re relying on you to make that decision quickly to kind of do it on the fly. The Better Business Bureau says scammers often create fake websites that mimic real retailers, and then they post on social media to try to lure you in. If it’s an account that just looks like it started recently, it doesn’t have *** lot of likes or follows, if it doesn’t have the blue verification checkmark. If it’s an item that is sold out in other places, but all of *** sudden you see it on social media as available today, those are just some of the red flags that people need to look out for. When shopping online, always double check the URL of the website that you’re on, and if you ever get an unsolicited email or text, don’t click any links that are inside it. Instead, open up *** new browser, type in Amazon.com yourself and go to your account there. If you had *** package delivery or there’s some kind of issue with your account, that’s where you’ll actually see that.
Amazon Prime Day 2025 live updates: The best deals we’re finding on Day 1 of Prime Day
Updated: 9:00 AM EDT Jul 8, 2025
Amazon Prime Day is officially live. The major retailer launched its members-only summer sales event Tuesday morning, and for the first time, Prime Day will be longer than two days. Prime members can score massive savings from now through Friday night. SHOP AMAZON PRIME DAY DEALS / SIGN UP FOR AMAZON PRIME TO SCORE PRIME DAY SAVINGSBelow, we’re tracking live the deals we are finding when scouring through Amazon’s Prime Day markdowns. 9 a.m. : Some of the best personal care deals are live for Prime Day, and here are a few of the standout discounts we found: Spend about $26 on a case of Premier Protein Shake (12-Pack).Take 30% off the Liquid IV hydration multiplier pack (16 servings). Save 21% on the Dr. Teals foaming bath with pure Epsom salt (62.5 fl oz). Take 40% off the Waterpik Advanced 2.0 cordless water flosser. Spend $30 on the Lumineux teeth whitening strips kit (21 treatments). Take 27% off these TANSTC insoles for plantar fasciitis relief. Save 31% when you purchase the ONLYCARE migraine relief cap, which is seeing its lowest price of the year.Spend $30 on the Aquasonic Black Series ultra whitening toothbrush. Take $40 off the GarveeHome red light therapy belt. Spend $25 on the Bloom Nutrition greens and superfood powder. 8 a.m. : Let’s spend this hour talking about vacuums. We know that they are an expensive appliance, and any chance we can save on a new one or replacing an old one is a chance we will take. Here’s what we’re seeing as it pertains to vacuum deals during Prime Day.Save $300 on the Shark AI ultra robot vacuum. This deal matches the lowest price seen so far this year.Take 45% off the Dyson Ball Animal upright vacuum. This is the lowest price of the year we’ve seen so far.Spend $42 on the BLACK+DECKER dustbuster AdvancedClean cordless handheld vacuum. Take $350 off the Shark AV2051AE robot vacuum with XL HEPA self-empty base. This is the lowest price of the year we’ve seen so far. Save $120 on the Bissell Crosswave Turbo vacuum mop all-in-one combo. This is the deepest discount we’ve seen on this vacuum this year. Spend $84 on the Bissell CleanView swivel vacuum. This is the lowest price of the year we’ve seen so far.Take 44% off the iRobot Roomba 104 robot vacuum and combo. This is the lowest price ever seen.Save $300 on the ECOVACS DEEBOT T50 omni robot vacuum and mop combo.Take $150 off the Shark PowerPro Plus cordless stick vacuum. Spend $80 on the Shark WANDAVAC cordless handheld vacuum. 7 a.m. : We know that shoppers want to know if they are getting the best deal possible. We’ve done that work for you and have found deals that are at their lowest price of the year.Save $120 on the Apple Watch Series 10 (GPS only 42mm case).Spend $25 on the Amazon Fire TV Stick 4K.Take 20% off the Apple iPad Air 11-inch with a M3 chip.Save 34% on the Bissell Little Green multi-purpose carpet and upholstery cleaner.Take 57% off the Blink Video doorbell system (newest model).Save $35 on the Amazon Kindle 16 GB (newest model).Spend $30 on the Crest 3D Whitestrips kit.Take 43% off the Bose QuietComfort Bluetooth headphones.Save $100 on the Dyson Airwrap Origin.Spend $90 on the Ninja AF150 XL air fryer.6 a.m. : At this hour, the sun has risen across parts of the Mid-Atlantic and the Northeast. Here are some other top deals we’ve been able to find. Take 44% off the roborock Qrevo robot vacuum and mop combo, a savings of $800.Spend $82 on the Bissell Little Green multipurpose carpet cleaner, which is seeing its lowest price of the year. Save $300 on the Dyson TP07 smart air purifier and fan combo, which is seeing its lowest price of the year. Spend $40 on the LEVOIT Core Mini-P air purifier that can cover 250 square feet. It’s currently matching its lowest price seen this year. Take 20% off the Beckham Hotel Collection bed pillows set.Save 47% on the Samsung Galaxy Watch 7. Take 31% off the Shark WANDVAC cordless handheld vacuum. Spend $17 on the EUDELE adhesive shower caddy pack. Save over $130 on the iRobot Roomba robot vacuum and mop combo, which is matching the lowest price seen this year. Spend $41 on the O-Cedar RinseClean Spin Mop & Bucket set, which is seeing its lowest price of the year. 5 a.m. : It’s early on the East Coast, but Prime Day is in full swing. The deals are live and we have our cup of coffee beside us as we find the deals you need to know about. Remember, Prime Day is exclusive to Prime members. So if you don’t have a membership, you can still sign up for a free trial and get in on the savings. Below, we highlight some of the best deals we’ve been able to find. Save $180 on the Dyson V15 Origin cordless vacuum cleaner. It’s seeing its lowest price of the year, and our friends at Good Housekeeping say it’s the best overall Dyson vacuum. Save $100 on the Apple AirPods Pro 2 wireless earbuds, which are seeing their lowest price ever. Spend $30 on the Crest 3D Whitestrips teeth whitening kit. Take 50% off the Shark AI ultra voice control robot vacuum, which is seeing its lowest price of the year. Spend $70 on the Philips Sonicare ProtectiveClean 5300 rechargeable electric toothbrush, which is seeing its lowest price of the year during Prime Day. Take 35% off the Graco Extend2Fit convertible baby car seat.Save $200 on the Breville Barista Express espresso machine.Spend $39 on the AncestryDNA + traits Genetic test kit, which is the lowest price we’ve ever seen. Take 36% off the NOCO Boost GB40 jump starter, which is seeing its lowest price of the year.Save 30% on the Lego Icons Boutique Hotel display model kit.Take $1,100 off the EF ECOFLOW DELTA Pro portable power station , which is seeing its lowest price of the year.Related video above: How to avoid scams during Prime DayHow we defined best deals: Product has over a four-star rating by customers and it is close to or at its lowest price of the year during Prime Day. What Prime Day 2025 deals can we expect?First, Amazon introduced “Today’s Big Deals” during Prime Day 2025, which are themed daily deal drops that Amazon officials say feature “some of the most exciting deals of the event, exclusive to Prime members.” Officials say these special offers launch daily at midnight Pacific Time (3 a.m. EDT) and remain available for a limited time while supplies last.Brands included in “Today’s Big Deals” include Samsung, Kiehl’s and Levi’s.In addition to “Today’s Big Deals,” Amazon’s Back to School and Off to College shops are your secret sections to score Prime Day savings for students, parents and teachers looking for school year essentials. “Prime members can find school tech starting at $15 and save up to 40% on school supplies, plus exclusive savings on top categories like laptops, fashion, home, and books,” officials said in their Prime Day 2025 announcement.According to Amazon officials, during Prime Day 2024, Prime members shopped deals from popular brands like Sol de Janeiro, Apple, Dyson, and Ring, as well as small businesses, including TruSkin, ALOHA, Blueland, and Native Pet.
Amazon Prime Day is officially live.
The major retailer launched its members-only summer sales event Tuesday morning, and for the first time, Prime Day will be longer than two days. Prime members can score massive savings from now through Friday night.
SHOP AMAZON PRIME DAY DEALS / SIGN UP FOR AMAZON PRIME TO SCORE PRIME DAY SAVINGS
Below, we’re tracking live the deals we are finding when scouring through Amazon’s Prime Day markdowns.
9 a.m. : Some of the best personal care deals are live for Prime Day, and here are a few of the standout discounts we found:
- Spend about $26 on a case of Premier Protein Shake (12-Pack).
- Take 30% off the Liquid IV hydration multiplier pack (16 servings).
- Save 21% on the Dr. Teals foaming bath with pure Epsom salt (62.5 fl oz).
- Take 40% off the Waterpik Advanced 2.0 cordless water flosser.
- Spend $30 on the Lumineux teeth whitening strips kit (21 treatments).
- Take 27% off these TANSTC insoles for plantar fasciitis relief.
- Save 31% when you purchase the ONLYCARE migraine relief cap, which is seeing its lowest price of the year.
- Spend $30 on the Aquasonic Black Series ultra whitening toothbrush.
- Take $40 off the GarveeHome red light therapy belt.
- Spend $25 on the Bloom Nutrition greens and superfood powder.
8 a.m. : Let’s spend this hour talking about vacuums. We know that they are an expensive appliance, and any chance we can save on a new one or replacing an old one is a chance we will take. Here’s what we’re seeing as it pertains to vacuum deals during Prime Day.
- Save $300 on the Shark AI ultra robot vacuum. This deal matches the lowest price seen so far this year.
- Take 45% off the Dyson Ball Animal upright vacuum. This is the lowest price of the year we’ve seen so far.
- Spend $42 on the BLACK+DECKER dustbuster AdvancedClean cordless handheld vacuum.
- Take $350 off the Shark AV2051AE robot vacuum with XL HEPA self-empty base. This is the lowest price of the year we’ve seen so far.
- Save $120 on the Bissell Crosswave Turbo vacuum mop all-in-one combo. This is the deepest discount we’ve seen on this vacuum this year.
- Spend $84 on the Bissell CleanView swivel vacuum. This is the lowest price of the year we’ve seen so far.
- Take 44% off the iRobot Roomba 104 robot vacuum and combo. This is the lowest price ever seen.
- Save $300 on the ECOVACS DEEBOT T50 omni robot vacuum and mop combo.
- Take $150 off the Shark PowerPro Plus cordless stick vacuum.
- Spend $80 on the Shark WANDAVAC cordless handheld vacuum.
Shark AV2501AE AI Robot Vacuum with XL HEPA Self-Empty Base
Shark
amazon.com
$649.99
$299.99
7 a.m. : We know that shoppers want to know if they are getting the best deal possible. We’ve done that work for you and have found deals that are at their lowest price of the year.
- Save $120 on the Apple Watch Series 10 (GPS only 42mm case).
- Spend $25 on the Amazon Fire TV Stick 4K.
- Take 20% off the Apple iPad Air 11-inch with a M3 chip.
- Save 34% on the Bissell Little Green multi-purpose carpet and upholstery cleaner.
- Take 57% off the Blink Video doorbell system (newest model).
- Save $35 on the Amazon Kindle 16 GB (newest model).
- Spend $30 on the Crest 3D Whitestrips kit.
- Take 43% off the Bose QuietComfort Bluetooth headphones.
- Save $100 on the Dyson Airwrap Origin.
- Spend $90 on the Ninja AF150 XL air fryer.
![Apple Watch Series 10 [GPS 42mm case]](https://kubrick.htvapps.com/vader-prod.s3.amazonaws.com/1731013176-61Z8y0y2b0L.jpg?crop=1xw:1xh;center,top "Apple Watch Series 10 [GPS 42mm case]")
6 a.m. : At this hour, the sun has risen across parts of the Mid-Atlantic and the Northeast. Here are some other top deals we’ve been able to find.
- Take 44% off the roborock Qrevo robot vacuum and mop combo, a savings of $800.
- Spend $82 on the Bissell Little Green multipurpose carpet cleaner, which is seeing its lowest price of the year.
- Save $300 on the Dyson TP07 smart air purifier and fan combo, which is seeing its lowest price of the year.
- Spend $40 on the LEVOIT Core Mini-P air purifierthat can cover 250 square feet. It’s currently matching its lowest price seen this year.
- Take 20% off the Beckham Hotel Collection bed pillows set.
- Save 47% on the Samsung Galaxy Watch 7.
- Take 31% off the Shark WANDVAC cordless handheld vacuum.
- Spend $17 on the EUDELE adhesive shower caddy pack.
- Save over $130 on the iRobot Roomba robot vacuum and mop combo, which is matching the lowest price seen this year.
- Spend $41 on the O-Cedar RinseClean Spin Mop & Bucket set, which is seeing its lowest price of the year.
5 a.m. : It’s early on the East Coast, but Prime Day is in full swing. The deals are live and we have our cup of coffee beside us as we find the deals you need to know about. Remember, Prime Day is exclusive to Prime members. So if you don’t have a membership, you can still sign up for a free trial and get in on the savings.
Below, we highlight some of the best deals we’ve been able to find.
- Save $180 on the Dyson V15 Origin cordless vacuum cleaner. It’s seeing its lowest price of the year, and our friends at Good Housekeepingsay it’s the best overall Dyson vacuum.
- Save $100 on the Apple AirPods Pro 2 wireless earbuds, which are seeing their lowest price ever.
- Spend $30 on the Crest 3D Whitestrips teeth whitening kit.
- Take 50% off the Shark AI ultra voice control robot vacuum, which is seeing its lowest price of the year.
- Spend $70 on the Philips Sonicare ProtectiveClean 5300 rechargeable electric toothbrush, which is seeing its lowest price of the year during Prime Day.
- Take 35% off the Graco Extend2Fit convertible baby car seat.
- Save $200 on the Breville Barista Express espresso machine.
- Spend $39 on the AncestryDNA + traits Genetic test kit, which is the lowest price we’ve ever seen.
- Take 36% off the NOCO Boost GB40 jump starter, which is seeing its lowest price of the year.
- Save 30% on the Lego Icons Boutique Hotel display model kit.
- Take $1,100 off the EF ECOFLOW DELTA Pro portable power station , which is seeing its lowest price of the year.
Related video above: How to avoid scams during Prime Day
How we defined best deals: Product has over a four-star rating by customers and it is close to or at its lowest price of the year during Prime Day.
First, Amazon introduced “Today’s Big Deals” during Prime Day 2025, which are themed daily deal drops that Amazon officials say feature “some of the most exciting deals of the event, exclusive to Prime members.” Officials say these special offers launch daily at midnight Pacific Time (3 a.m. EDT) and remain available for a limited time while supplies last.
Brands included in “Today’s Big Deals” include Samsung, Kiehl’s and Levi’s.
In addition to “Today’s Big Deals,” Amazon’s Back to School and Off to College shops are your secret sections to score Prime Day savings for students, parents and teachers looking for school year essentials.
“Prime members can find school tech starting at $15 and save up to 40% on school supplies, plus exclusive savings on top categories like laptops, fashion, home, and books,” officials said in their Prime Day 2025 announcement.
According to Amazon officials, during Prime Day 2024, Prime members shopped deals from popular brands like Sol de Janeiro, Apple, Dyson, and Ring, as well as small businesses, including TruSkin, ALOHA, Blueland, and Native Pet.
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