On October 28, 2021, Mark Zuckerberg announced that Facebook’s parent company was going to be rebranded as Meta Partners, Inc. Along with this, he confirmed that the company was committed to developing and running a metaverse. The idea behind this was to build a digital world where people could interact with one another and use online features in a more meaningful, productive way.

People use the Internet for all sorts of things these days. The Metaverse aims to offer a space where a wide range of activities can take place. These can include shopping, socializing, education, online gambling, and even things like concerts.

Artificial intelligence, commonly known as AI, has taken off in recent years, thanks in part to the popularization of ChatGPT and other similar services. It’s had a massive impact on the Internet and how people acquire things when they go online. While it can be useful, it’s generated much controversy, and many people are actively against its implementation in various areas.

AI has currently taken over many roles and improved our overall experience. Many websites also have chatbots that are powered by AI. They’re meant to be faster, more ‘intelligent’, and more capable than human customer service agents. Plus, they can be available every hour of the day. These AI features will be more commonplace and may become more advanced as the Metaverse improves.

For example, people who enjoy online gambling should also be able to play popular casino games and place bets at GGBET Casino while in the Metaverse. With AI and augmented reality, rather than just clicking on a website, they can step into its virtual version. Here, they can walk around and interact with other players. This virtual world lets them create 3D avatars, and AI becomes their guide through this journey.

With AI-powered features, players can get personalized recommendations and real-time betting insights while in the metaverse. The interactions become not only more engaging, but also smarter.

Where Does Technology Stand Today?

Before going deeper into the potential role AI could play in the Meta Partners Metaverse, we’ll look at what’s happening with the Metaverse. As of August 2025, no official launch date has been announced, and it’s reasonable to assume that the project is still a few years away before being launched. 

Having said that, it appears that interest in the Metaverse has died down considerably since its announcement. At first, there was a lot of excitement about the Metaverse, and Meta Partners invested huge sums of money into its development.

Back in 2019, Meta Partners released the online virtual reality game Horizon Worlds, which came with a fully integrated game creation system. This was seen as a sort of test run for the Metaverse. At its peak in February 2022, it had around 300,000 daily users, though by October of the same year, this figure had decreased to 200,000.

The poor performance of Horizon Worlds was an indication that demand for the Metaverse wasn’t as great as had been anticipated. Also, Horizons World received criticism for things such as user safety, glitches, and the high price of the virtual reality headsets needed to access the game. Meta Partners has been working to address these criticisms. It’s also no doubt been working to ensure the Metaverse doesn’t receive the same negative comments.

But things aren’t looking so good for the Metaverse right now. While a lot of money has been poured into it – at least $10 billion – there’s still no launch date, and details about it are few and far between.

In 2023, Mark Zuckerberg said in a post that Meta Partners was going to pivot away from the Metaverse and shift its focus to AI instead. This doesn’t mean the Metaverse has been cancelled; it just implies that the company is going to dedicate more time, money, and energy to AI than the Metaverse.

It hasn’t been confirmed that development on the Metaverse has stopped altogether. It’s likely that the project is still being worked on, just at a slower pace than previously. Meta Partners has rightly turned its attention to AI, but it doesn’t seem to be neglecting the Metaverse altogether.

In fact, it could be the case that Meta Partners is trying to integrate AI into the Metaverse. AI features are becoming more common these days. There’s one embedded into Google searches, for example. Type in a regular search prompt, and at the top of the results, you’ll get an AI-generated summary that can be just as helpful and relevant as the leading results.

Meta Partners knows that AI has a lot of potential, and it seemingly wants to integrate AI into the Metaverse in the best way possible. The Metaverse has a lot riding on it, and there are many different factors that could lead to its failure. If people don’t enjoy spending time in it and don’t find it safe or secure, they’re not going to bother with it.

What Can We Expect in the Future?

The Metaverse has to be a top-quality offering when it eventually launches. It needs to be as appealing and worthwhile as possible; otherwise, it stands a chance of not doing well. AI can help refine what it offers and make it better for people who use it. Only time will tell when Meta Partners decides to launch it.

AI can be a highly advanced virtual assistant of sorts. It can tell users all about the Metaverse and its many offerings, and help them navigate it in a meaningful way. With AI, you can enjoy personalized experiences and access things you like more easily. On the backend, AI can continue to enhance the Metaverse and optimize it to meet user demands.