Why is Crypto Crashing? Ethereum’s Real Momentum Is Getting Missed

January 27, 2026

Ethereum continues to build long-term value even as its price struggles to reflect the progress. SharpLink CEO Joseph Lubin recently highlighted this disconnect: Ethereum keeps delivering on core upgrades and adoption milestones, yet short-term traders remain focused elsewhere. So why is crypto crashing despite wider adoption and normalisation? 🚨 JOSEPH …