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  • Amazon unit withdraws from drone trade group, raises safety concerns

    Amazon.com drone unit Prime Air is ​withdrawing from the Commercial Drone ‌Alliance, saying it had safety concerns that were incompatible ​with the group's positions.  

  • Amazon unit withdraws from drone trade group, raises safety concerns

    By David Shepardson WASHINGTON, March 12 (Reuters) - Amazon.com's drone unit Prime Air is withdrawing from the Commercial Drone Alliance, taking issue with the industry trade group's opposition to a regulatory proposal for detect-and-avoid systems ‌to prevent drone collisions with crewed aircraft. In a previously unreported letter seen on Thursday by Reuters, the ‌Amazon unit...

  • In a tougher market, the auto industry may need to change its EV marketing

    Actors Timothée Chalamet and Larsen Thompson are stranded on the side of a highway with a broken-down motorcycle in EV startup Lucid’s 2025 “Driven” ad campaign. They sneak into a nearby warehouse and abscond with Lucid’s Gravity SUV in the action movie-style commercial that highlights the vehicle’s performance, technology, and range. “Holy sh—!,” Thompson exclaims...