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Amazon unit withdraws from drone trade group, raises safety concerns
Amazon.com drone unit Prime Air is withdrawing from the Commercial Drone Alliance, saying it had safety concerns that were incompatible with the group's positions.
Amazon unit withdraws from drone trade group, raises safety concerns
By David Shepardson WASHINGTON, March 12 (Reuters) - Amazon.com's drone unit Prime Air is withdrawing from the Commercial Drone Alliance, taking issue with the industry trade group's opposition to a regulatory proposal for detect-and-avoid systems to prevent drone collisions with crewed aircraft. In a previously unreported letter seen on Thursday by Reuters, the Amazon unit...
In a tougher market, the auto industry may need to change its EV marketing
Actors Timothée Chalamet and Larsen Thompson are stranded on the side of a highway with a broken-down motorcycle in EV startup Lucid’s 2025 “Driven” ad campaign. They sneak into a nearby warehouse and abscond with Lucid’s Gravity SUV in the action movie-style commercial that highlights the vehicle’s performance, technology, and range. “Holy sh—!,” Thompson exclaims...




